Market Segmentation: A Complete Guide
Editorial Team
Updated May 27, 20266 min read
Quick Answer
Market segmentation is the process of dividing a broad market into distinct subgroups of consumers who share common needs.
1.What is Market Segmentation?
What is Market Segmentation?
Market segmentation divides heterogeneous markets into smaller, more homogeneous groups that can be targeted with tailored strategies.
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Editorial Team
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